Customer Math takes a look at the real world where the concept of customer satisfaction is known but not adhered to. In the absence of hard figures, companies and individuals find it hard to believe in this concept. Customer Math brings you mathematical proof that will convince you that the customer is the undisputed 'king' and that customer satisfaction is profitable.

In the lexicon of Customer math, 1 is not equal to 1. Some of the Customer Math formula are 1=5, 1=3, 1=12, 1=10000, 10%=47%, 1=23, 5%=50% and 91%=18%. They will show you how customer defections can play havoc with a company's bottom line. These formulae will also throw light on how you can acquire new customers even after eliminating your sales and marketing team and doing away with advertising.

Find out how achieving higher levels of customer satisfaction can do wonders for your business, career and soul. Learn what the objective of your business should be from the one and only Customer Guru!

So get an insight into the mathematics of customer satisfaction in order to boost sales and profits.