Objective
To convince participants in developing a believable story while making presentations or writing a report.

Content
Most people think that what you need to present your ideas is a "gift of gab" and a fancy set of slides. This is far from the truth. Similarly, a large number of people believe that for effective writing you need a extensive vocabulary and in-depth knowledge of the rules of English grammar. No wonder, most people hate writing. Of course, these things help but what is more important is knowing and implementing the 80/20 rule of communicating ideas effectively. It is this 80/20 rule that is the most vital part of your presentation or writing which will convince others to adopt your ideas or buy your products and not the expensive colorful slide presentation you have made. In fact, implementing this 80/20 rule will automatically make your presentation or writing precise, convincing, of optimum length/duration, easily understandable, believable and interesting. You could end up killing a number of birds with just one stone.

This seminar is based on a book titled "80/20 rule of Communicating Your Ideas effectively" by Avinash Narula. Avinash Narula has made a habit of turning self experience into management lessons for others through his books. Review of Avinash's presentation by the chairman of the company he worked for in U.S. in 1989 became the basis of this book. After successfully using the concept himself for a number of years, he has shared this simple concept with participants in his training program with excellent results.

Format
The contents will have an appropriate mix of theory and practice with more emphasis on the later. The training program will be highly interactive, that is, participants will be involved in discussion. The Trainer will use examples from his own experience as a business executive and entrepreneur to illustrate and strengthen understanding of the subject.